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1. A Mindset of service
All arlox team member wakes up enthusiastically with a mindset of "how can I best serve this business, so exponential returns could be achieved" & "How can I help and contribute." we work vigorously to earn and keep clients trust. Team constantly obsess over serving clients and solving real problems over made-up problems.
2. Results Obsession.
Arlox teams start with the end game(desired results) for the clients and then work backwards. Firstly, they find out the core bottleneck being faced by the clients and make it priority to solve it first & for the long term. They don’t optimize to please the clients, Instead they optimize to get the clients the best results possible within their budgets. They often are proven right in the long term.
3. Advertising = Creativity + Science
Arlox team member are creative as well as scientific. They realise that unaccountable creativity is a recipe for chaos, they equally leverage science and data analysis to make hypothesis, run test and measure results. They understands that:
1.) Constraints breeds creativity.
2.) Perfectionism destroys creativity.
4. Simplicity
Simple is much harder than complex: Arlox team member's work hard to keep their thinking clean and to keep everything simple. They understand that sometimes part of what they have to do is look at huge piles of data and education, and they have to simplify it its essence. So they could educate clients away from ignorance and distractions. They leverage Arlox proprietary funnel analysis template on figjam to map out the entire funnel and isolate bottlenecks and working hard to figuring out simple solutions.
5. Seeking feedback.
Team members are never done learning and always seeking to improve themselves. they are always seeking feedback from qualified people (who have done it) . does not let old ways of doing things stop them from conducting scientific experiments to figuring out more efficient and effective ways of accomplishing the same objectives.
6. Healthy Mind & Body:
Health is the ultimate wealth, Arlox expects everyone to eat clean, healthy food, avoiding unhealthy foods and drinks and expects everyone to live a healthy lifestyle with some form of exercise & meditation routine. Health not only means physical health but also mental health. Arlox team members do not see, listen or consume anything that is not empowering them in a healthy way, they avoid hate speech, negative media etc. Instead they channel their focus on reading books, talking to smart people, improving themselves and taking online courses etc.
7. Plan & Execute
Arlox team members understand planning without execution is just procrastination and execution without planning is just mindless action. Arlox team takes time everyday to plan their days, weeks, marketing campaigns or even holidays. and when they are done planning, then they single mindedly execute of task and objectives. The understand that planning is more about what not to do then what to do.
8. Terrifying High Standards:
Arlox team members holds and maintains excruciating high standard in everything that they do (In life and work). They use the best tools, laptops, work desks. They understand that great expectations create capabilities in all facets of their lives and work. They go above and beyond to get things done the right way. They expect the best from their team mates. They show up everyday energised and excited to serve and surprise clients. They don't tolerate weakness or negativity not from clients, not from their team members or anyone. They are committed to doing and being the best at service.
